REA FY25 -- Top 10 Position -- Showing the strength of incumbency
REA GROUP FY25 RESULT
Revenues were 1% light and NPAT in line, FH stronger and
slowed into 2H. NPAT and EPS up 23% and revenues 15% higher. Australia proves resilient
and the slight disappointments came in the overseas businesses and finance.
REA guided to double digit yield growth into fy26 both price
and mix. Overall market to remain firm.
The property platform experienced good growth and comprises $1006m
of the group $942m ebitda, so it is the driver. REA continues the playbook of
adding features, increasing dominance and engagement and pushing through price
increases. Numerous extra features are being added. REA highlighted, in the graph
below the REA take rate is at 20bp where the whole take is 60-70bp while REA
adds all the most value. They believe there is a long runway here and that is
the main game.
They are expecting some response from Costar as the takeover
of Domain closes. More capex and marketing is budgeted.
Finance should see a cyclical upturn as volumes improve on
falling interest rates.
India seeing little headway at the ebitda level and REA
expects losses to widen as KYC and compliance slow growth. They remain
committed to strengthening their position there. REA appears the online leader.
Cash rec looks fine and balance sheet now in net cash with the
sale of Property Guru.
REA remains an extremely profitable business and the ability
to profitably deploy spend and add value and increase prices in the domestic
market is key. Overseas businesses remain problematic but are small to the
overall value. Finance small as well. The competitive environment in Australia
will have to be monitored. My base case is that Costar will not make an
impression. The incumbent in such a strong position has proven very difficult
to dislodge.
Valuation
The assumptions are for double digit growth, 16%pa for the
next five hear and a 38X exit multiple. That makes the stock interesting below
$200 and a buy at $180.
RESULTS SUMMARY
Owen Wilson CEO & Executive Director
REA Group has delivered an excellent FY '25 result,
underpinned by double-digit yield growth, deepening consumer engagement,
and the superior value delivered to our customers.
Turning to the results from core operations for the
year. Revenue was $1.67 billion, an increase of 15%, and EBITDA excluding
associates, was $969 million, an increase of 18%, and NPAT was $564 million, an
increase of 23%.
listings remain broadly in line with a very strong
prior year. New national buyer listings remained above the 7-year average,
while quarterly growth rates reflected significantly varied comparables.
The more normalized market conditions of FY '25
supported vendor confidence with buy listings up 1% on the prior year and just
1% below FY '18. The first interest rate cuts in 4 years accelerated buyer
demand to reach peak levels in the second half. National house prices finished
FY '25 at a new peak around 5% higher than a year ago.
More people turn to our leading platform than ever
before with a new Ipsos record of 12.7 million people visiting
realestate.com.au in April. Our personalized owner experiences helped drive a
55% increase in seller leads and 4.5 million Australian properties are now
tracked by their owner on our site.
Customers continue to turn to our premium products
to differentiate their listings with Premier+ in residential and Elite Plus in
commercial, both achieving record depth penetration. In India, we
recently announced the divestment of PropTiger (agent advisory), enabling
greater focus on the core housing.com business.
We also announced our exciting investment in Athena
Home Loans, and we established our Cyber City innovation hub in India and
centralized our support teams in the Philippines. We have a consistent strategy
with 3 simple goals: providing personalized property experiences to engage the
largest consumer audience, delivering leading products and services to drive
superior value to our customers, and leveraging unparalleled data insights as
we expand our core business and build next-generation marketplaces.
Supporting our growth strategy, we have continued
to acquire new capabilities, taking minority stakes in IMMERSIV, a 3D
visualization platform and [indiscernible] an AI-powered search platform based
in the U.K.
Realestate.com.au delivered record FY '25 audiences,
and we increased our lead over the nearest competitor with 12 million people
visiting the platform on average each month. Over half of these visitors
use our site only. This means there are more than 6.4 million potential
property seekers that can't be reached on our nearest competitor's platform.
Highlighting the strong consumer engagement, our
business lead over the nearest competitor has also significantly increased. Our
consumer strategy is centered on converting large-scale audience to members,
and we are pleased to increase our active membership base by 12%. Our
personalized property owner experiences nurture deep engagement and are key to
driving quality seller leads. Owner experiences helped generate around half
of all seller leads.
In FY '25, we uplifted the inspection experience
for both consumers and customers, resulting in a 253% increase in REA
inspection registrations in the second half.
Sharing the property journey with others is often a
key part of the experience, and our next-gen initiative has supported a 21%
year-on-year increase in consumers sharing buy listings. This is a
multiyear program of work, which will ultimately shift the listing experience
from fixed to dynamic and highly personalized. Our research platform,
property.com.au, is the #3 Australian property website with 2.1 million people
visiting on average each month. In FY '25, we launched multiple new
experiences and features, including the first media partnerships on the
platform, our first step towards monetization.
Turning to customers. Record Premier+ penetration
supported excellent yield growth in our core residential business. Powered by NextGen, Premier+ is
the most comprehensive and highest performing listing product, delivering 20%
more inquiries than a Premier listing and selling 12 days faster on
average. As part of our commitment to delivering greater choice and
flexibility, we introduced new options for Audience Maximizer in our FY '26
contract rollout. Starting at just $99 an Audience Maximizer add-on complements
our core product offering, and customers have recognized this value with
penetration more than doubling in the latest round of contracting.
Our highest performance listing solution, Luxe, is
proving to have broad market appeal and uptake continues to build traction, demonstrating the significant value
offered to customers and their vendors, Luxe generates twice the number of
views compared to a Premier+ listing.
The value we provide to a vendor is undeniable and
the cost of this is a fraction of the total cost of selling a property, which
typically runs at about 2% to 3%, depending on where you are in the country. This slide highlights the rapid
growth in national property prices over the last 5 years, alongside the average
cost of advertising on REA relative to the property price. While average
national property prices have grown by 8% CAGR since FY '20, REA's average
take rate has remained relatively steady. And over the last 2 years, it is
broadly in line with FY '20.
Our range of subscription support customers to grow
their business and is designed with choice and flexibility at the core. They
range from the cost-effective basic offering through the Pro. Pro offers the
most advanced solution for customers to elevate their brand to prospect and
generate leads and to simplify their working day.
Realcommercial.com.au is Australia's #1 place for commercial
property. 1.9 million Australians visited the platform on average each
month, which is a record 3x more people than the nearest competitor. Our
top-tier commercial product, Elite Plus achieved record penetration.
Turning to Financial Services. Improved
market conditions throughout the year and strong brand activation supported an
increase in submission volumes, which has flowed through to a pleasing increase
in settlements. The finance experience on realestate.com.au was enhanced
this year with more prominent placement and new features. This uplift supported
a 46% increase in realestate.com.au generated broker leads.
Turning to our Indian business. The housing
market is strong and digitization continues to accelerate. We have streamlined
the business. We have a talented team in place to deliver on our app-first
strategy and our new CEO, Praveen Sharma, commenced last month.
Our Indian business delivered strong revenue for
the year, primarily driven by the Housing Edge platform. Last month, we entered
into a binding agreement with an NSE listed business, Aurum PropTech to
divest the PropTiger business in exchange for a 5.5% equity interest Aurum.
This move streamlines our Indian operation and will enable an increased focus
in our core housing.com business.
We are firmly committed to our app-first strategy
as we know this is the future of the Indian property experience. This focus
continues to deliver strong results with Housing.com holding the lead in app
downloads with a 56% share. We also remain focused on listing quality and
information accuracy. Verified listings are a key component of maintaining
and nurturing consumer trust and driving audience. New verified listings on
Housing.com increased 58% year-on-year.
Our next-gen listing initiative will continue to
drive increasing consumer engagement and value for customers. We've
completed another successful round of recontracting for FY '26, supporting
record adoption and growth in the penetration of our products.
The value of our premium products will continue to
underpin our future growth.
Janelle Hopkins CFO
with the biggest driver of the variance reflecting
the sale of the group's investment in Property Group in the first half.
Turning to our Australian residential business
and trends in the market. Our residential business had another strong year with
revenue growth of 16%, driven by double-digit yield growth and modest
listings growth for both buy and rent.
Buy yield continues to be the main driver of our
residential performance, up 14% for the year. Yield was driven by a 10%
average Premier+ price rise, year-on-year growth in overall depth and
Premier+ penetration, growth in add-ons, largely audience maximizer and Luxe
and a 1% positive impact from the consolidation of Realtair. This was partly
offset by a 1% drag from geo mix.
Rent continues to perform well with year-on-year
growth, largely consistent with our buy revenues. Rent revenue benefited
from double-digit yield growth driven by an 8% price rise and increased depth
and 4% growth in listings. While it's very early days for Luxe,
penetration is tracking in line with our expectations, and we continue to see
Luxe take-up across properties of all values with properties less than $2
million, making up nearly half of Luxe listings.
Commercial and Developer revenue increased 10% to $218 million.
Commercial revenue increased by 16%, driven by an average 12% price rise,
increased debt penetration and modestly higher listings. Developer revenues
were up 5% from prior year, with the growth from increased project
commencements, project profile duration and a price rise from 1 July tempered
by more modest growth in display revenue.
Financial services revenue increased 10% to $81
million. Volume accelerated throughout the year, with settlements growth
increasing from 6% in the first half to 14% in the second half. EBITDA growth
for Financial Services increased an impressive 24%, and the full year EBITDA
margin increased 400 basis points to 29%.
REA India delivered 25% revenue growth. this was largely driven by revenue
from adjacent services on housing edge, which increased 72% due to
increased customer acquisition and usage and a price rise. Additional
controls that we introduced progressively in the second half had the
anticipated effect of slowing volumes and Housing Edge revenues declined 15%
year-on-year in Q4. We would expect a reduction in volumes and revenues
to continue into FY '26.
Housing.com revenue was up 7%, with customer growth
from stronger events and improved monetization in Tier 2 cities. However,
we've also seen increased competition in pricing and packaging over the course
of the year, which has impacted Housing.com's yields.
PropTiger revenues declined by 17% to $14 million
and was broadly EBITDA breakeven.
Looking into FY '26, we expect EBITDA losses to
widen, although remain below FY '23 peak losses, reflecting our
expectation for the Q4 decline in Housing Edge volumes and revenues to continue
into FY '26.
Moving to our strategic investments. Total losses
from equity accounted investments for the year was $26 million, in line with
the prior year. Move's revenue was up 1%.
Losses from other associates increased to $7
million from $5 million in the prior period, reflecting the new investment in Athena
Home Loans, and increased investment in Arealytics.
Over the last 5 years, REA has consistently
invested to drive better consumer experiences and deliver more value to
customers with Australian CapEx increasing from $73 million in FY '20 to $126
million in FY '25, a compound growth of over 14% per annum. In FY '25,
this investment was focused on a number of new products and experiences across
all lines of business.
CapEx to revenue was 8% in FY '25, and we
anticipate a rate within our 7% to 9% target range in FY '26. FY '26
depreciation and amortization is expected to be in the range of $143 million to
$152 million.
Turning to our cash position. We ended the year
with a strong closing cash balance of $429 million. The group delivered
operating cash flows of $675 million. This, along with 278 net proceeds from
the sale of PropertyGuru
Finally, on the FY '26 outlook. We expect
national residential listing volumes to be broadly in line with last year's
healthy market.
The group continues to target double-digit
residential buy yield growth, including a 7% national average Premier+ price
rise. We note that
consistent with prior years, geo mix can be a positive or negative swing factor
to our yield outcome. We're targeting positive operating jaws and anticipate
high single-digit group operating cost growth, excluding PropTiger. This will
be driven by continued strategic investment and COGS related to strong growth
in Audience Maximizer. EBITDA losses in India will be impacted by lower
expected Housing Edge revenues and associates losses are expected to modestly
improve compared to the prior year.
Q&A
Guidance strong yield
A bit to unpack there. Look, in terms of the
current year and why we've guided to double digit, it is because we are
confident. We've got a 7% price rise that's embedded. We know we've got
increased depth penetration. I talked about in the recontracting, we've
over doubled and I say over the penetration in Audience Maximizer. Luxe is
getting great traction. And we expect the penetration of Luxe to continue to
tick up.
And then when you go out to '27 again, our
long-term guidance hasn't changed. And we've always priced to value. We
know we've got more value to deliver to customers and consumers. And therefore,
we feel we're entitled to price accordingly. Also, we will continue our
guidance positive jaws. It's what we always target.
Just a reminder, we talk about yield growth, not
price. So again, it can be made up of multiple things (mix). If you think about
Luxe, we've talked about Luxe, substantially higher price point, but it's super
early days. And you can see it's just a very thin line on that penetration
chart. We see that will give us long-term runway for yield growth into multiple
years.
India
In India, the #1, I don't think that's just web. We
can't measure app audiences in India. We are very confident that on the
things we can measure, such as sessions and downloads, we are the clear #1 in
app in India. And unfortunately, like we do in Australia, we can't
combine app audience and web audience. So we're deliberately focused and
unapologetically focused on app because that will be the future. We are hopeful
at some stage in the coming years, we'll be able to measure independently app
audience of us and the competitors to prove that we're ahead.
And in terms of losses, what you're going to see
there is primarily the Housing Edge product coming down. We've put some more
controls in place to just derisk people who are using that, make sure we've got
KYC in place, those sorts of things. It creates a bit of friction. It will
deliberately bring down [indiscernible] but it still remains a healthy
profitable revenue flow. And so we like it, but we expect that just to come
down a bit in volume. Long term, though, our focus hasn't changed. We want
to be #1 in India.
Property website
And we are making great ground on the #2 with that
site. So at the moment, it has been a research site. We have been using it as a
test site for certain things. Again, we have plans going forward and how we
might monetize that and differentiate the experience. It gives us great
optionality to have an audience like that. A reminder that the stats are quite
compelling in the number of actual buyers, people are actively buying who go to
that site. So it's a high-intent audience on property.com.au because it's a
research site. And that increase in audience is with very limited
marketing. And if we start to market that brand, it will take off because it's
such a great site. So I'll leave it there, but it does create an exciting
optionality for us, and there are plans in place.
Costar in Domain
Look, we've known that domain change in ownership
was coming -- we've known for a long time. I think you've heard me say we
presented to our Board in the middle of last year around CoStar coming to the
Australian market. We know their playbook. We know what they've done in the
U.S. We know what they've done in the U.K. You can assume that our cost
guidance absolutely has factored in their entry to the market and everything we
think they might do, including a significant increase in marketing. So that's already
factored into the cost guidance that we've given.
ACCC
This is not about prices. I mean putting your
prices up, it's not illegal in Australia. And I remind everyone that all
customers have got choice. This is not a compulsory purchase. You can purchase
any level of product, any level of subscription and that's the fact. I'll
reiterate my comments that with this review underway, we remain confident on
our guidance to double digit. We price to value, and we're going to
continue to do that. In terms of the details of the matter, look, I can't talk
to the details. I don't think we're going to hear anything for a very long
time.
Take rate
Look, again, it varies across the country. You took
at average. We talk about sort of 0.8% to 1%, a little bit lower than that in
some places, it's lower. So even at bigger number, even at sort of 60, 75
basis points as a percentage of the marketing schedule, that means we're pretty
low. So on either of those measures, people talk about the runway in our
business, that 20 basis points and sort of the 60, 75, 80 basis points on the
marketing schedule means we've got a long runway. And particularly given we
provide most of the value when you're selling in-house.
Yield
Look, we've guided to double digit. It's a lower price than the prior
year, but we're confident that the other impacts to yield will be good. As I
said, Amax penetration has more than doubled. Now a lot of customers have taken
that lower entry Amax level at the $99. But again, it's still good penetration.
And it shows that customers do value the product. Luxe penetration, as it will
be slow burn, but we expect that to slowly uptick across the course of the
year. Now whether we do any specials in the market at any point in the year,
that's to be seen. So -- and then across all levels, we've seen small upticks
in total depth as well. So it all adds up to that confidence in that
double-digit yield. I won't give any more guidance than that because then
there's other factors that we just can't predict like geo mix.
Lux penetration
On Luxe, the stat I mentioned that you get double
the views on Luxe than you do on a Premier listing. So it's very compelling.
Now it is an expensive product. It's about 90% more expensive than a Premier,
but I think the performance and the proof points we've now got will back up
that penetration increase. And you're right. The great thing about this because
of the way it's priced, obviously, by the pricing the zones is that it stacks
up at almost any price point, and it is being bought right across the spectrum.
This is not a high-end expensive luxury product. It's for every type of list.
If you want your property to stand out in your suburb, you buy Luxe because you
are going to get double those views. So it's becoming a more compelling sell in
the living room for an agent, and that's why we're pretty confident that
penetration will tick up. But it will be a slow burn. It's expensive and there
can be some pushback on that, but at the moment, those who are using it, I'm
really pleased with the performance.
Operator
Yield
So when we talk about the 14% yield, you're right,
there was the 1% drag for geo mix, but there was also a 1% uplift from the
combination of [indiscernible]. so 14% is the right growth rate when you
take out those one-offs. And that is the 10% plus the increase in depth.
Now as you can see on the penetration chart, we
will see less benefit from just general depth uptick, but we all see more
benefit from some of the add-on products. Again, I don't want to get drawn into overall
size, but we're confident around that double-digit yield noting the fact that
there has been that strong take-up in Audience Maximizer. As Owen said,
though, some of it is at that lower price point. So whilst it's been good
penetration, the overall yield impact whilst positive, might not be quite as
high as the overall penetration impact. But still, we're very confident in
that double-digit yield target.
Commercial and developer
Commercial and Developer. So developer hasn't
had a price rise for this year. Commercial was put through 7% increase in price
for commercial for next -- this FY '26, and we are confident in the runway
we've got around developer with the benefit, we've got the flow through of the
price rise from developer continuing to flow through as that occurs throughout
the year as contracts get rolled over. But also, we've now seen 3 quarters of
overall project commencements in developer being positive. So I think the
momentum is starting to turn. And we have seen duration continue to hold in
this environment. So we are optimistic about the developer runway for growth
into '26.
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